Simon Sinek View on Leadership

Have you ever spent time considering why people buy from you? I like how Simon puts together his views in this TED talk piece. This is an impressive way to help us think about what we are selling and how we communicate that to our market. The essence of this is that we should all have a strong belief in what we do and how we are going to do it. Only then can we inspire others to take a seat on our train.

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